Social media and web 2.0 for #fashion: Spring 2012 edition

Building on my growing (and unjustified) reputation as a fashionista, this is my Spring 2012 collection (of slides) for “FASH325 Multimedia Fashion Presentations” students.

This presentation is part information management, part online persona, and part marketing. It’s intended to be an overview of what 21st century graduates should be aware of in terms of online behaviors and trends.


Things I forgot to cover in class

  • Take advantage of the fact that you are all sharing the same experience (i.e., college) to start following each other, sharing information, and discussing the practices in your discipline. Your cohort might end up being the best support group you’ll have in your lifetime.
  • Information on the web is not peer-reviewed, so be aware of the dangers of becoming misinformed. See this video about media literacy for more details.



Web Presence

Point of Purchase

Social Media

Social Media Tools


Content Hosting & Collaboration

Metrics & Analytics

Previous presentation

Short link to this page:


One thought on “Social media and web 2.0 for #fashion: Spring 2012 edition

  1. Pingback: Social media coaching for faculty | Open Reflections

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